WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
GO-JEK
GO-JEK is an on-demand mobile platform and a cutting-edge app providing a wide range of services.
WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
Nutrition Technologies
Nutrition Technologies offers sustainable insect-based solutions to support the global food supply chain.
WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
SALAD STOP!
SaladStop! was founded in 2009 with the aim of bringing a new dimension to salads.
WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
ALODOKTER
Alodokter is the leading healthcare superapp in Indonesia with over 20 million monthly active users on its platform.
WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
Sistersel
Sistersel has more than 1,000 fashion products for women, men, as well as a variety of beauty and health care products on its platform. Since its launch in September 2020, the number of Sistersel members have reached 100,000.
WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
LINKFLUENCE
Leverage Social Media conversations to create value for your business.
WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
The Stakeholder Company
Solutions to find the shortest path from issue to opportunity.
WE HELP PASSIONATE
ENTREPRENEURS BUILD
GREAT COMPANIES 
Bomanbridge
A leading and independent TV content distribution company.

ABOUT US

A Leading Entrepreneurial Private Equity Investment Firm Focused on South-East Asia and EUROPE

Hera Capital focuses on growth capital investments in small-to-mid sized companies within the South-East Asian and European regions. Its portfolio companies enjoy high growth potential and are either established, or looking to accelerate in South-East Asia and Europe. Hera Capital provides high-touch support to its portfolio companies, leveraging its seasoned entrepreneur-minded investment team and external networks of value-add partners. Hera Capital has so far deployed US$50m mostly in technology companies. Its current investment focus is on sustainable impact investing, especially in new mobility, technology, circular economy, food tech and agri tech verticals. It invests between US$1m to US$15m per company.

Our DNA

We are a team of entrepreneurs with a strong track record and substantial experience in identifying, investing in, operating, growing, adding value to and exiting leading small-to-mid sized companies within the South-East Asian and European regions. We combine significant private equity, strategic consulting, hands-on business development, corporate finance and entrepreneurship experience, with a broad value-added Asian and European network.

Our Mission

We focus on providing passionate entrepreneurs with the tools to transform their companies into leading market players by implementing best practices, sharing our commercial experiences, opening up our networks, creating strategic value and working closely with co-investors who display a similar interest in fast-growing and high-potential small-to-mid sized companies within the South-East Asian and European region.

Our Investment Strategy

We employ a sophisticated and detailed investment screening and scoring process to evaluate deal-flow and to define a “Value-Building” program roadmap in order to establish the most optimal exit conditions for our portfolio companies. We then commit to investments in those companies that are either “Investor Ready” or have the ability to reach this level within a 6-month period (“Expansion Ready”).

We only invest in companies we believe we can add significant value to.

PORTFOLIO

Nutrition Technologies
Nutrition Technologies offers sustainable insect-based solutions to support the global food supply chain.
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Saladstop!
Founded in 2009, SaladStop! is the pioneer of a quick service concept focusing on serving food that is flavorful, healthy and...
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Alodokter
Alodokter is the leading healthcare superapp in Indonesia with over 20 million monthly active users on its platform, making it one of the most used healthtech services in the world.
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Go-Jek
Established in 2010 in Indonesia, GO-JEK is an on-demand mobile platform and a cutting-edge app providing a wide range...
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Sistersel
Launched in September 2020 in Indonesia, Sistersel is a digital platform that allows anyone to easily start an online business as a dropshipper, reseller, and social seller.
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PT Formula
Founded in 2021 in Indonesia, PT Formula is a halal certified cosmetics company that manufactures hair care, skin care and make-up products.
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Flexofast
Founded in 2020 in Indonesia, Flexofast is a professional warehouse and logistics team that provides one-stop eCommerce solution for all businesses.
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BrunBrun
BRUNBRUN Paris is an Indonesian retail concept established in 2015 by Bruno Hasson. Brunbrun sells high quality products...
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Bel Perfumes
Founded in 2005, Bel Perfumes partners with famous local celebrities on a long-term contract basis (5 to 15 years exclusive contract)...
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Actsocial (exited)
ActSocial is a social marketing company that organizes word-of-mouth into a scalable and efficient media channel...
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TSC
TSC, The Stakeholder Company provides clients with stakeholder intelligence solutions to find the shortest path...
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Crème Simon (exited)
Created in 1860, Crème Simon was internationally acclaimed as the No. 1 French skincare brand at the turn of the century...
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Reworld Media (exited)
Reworld Media is a multichannel media group building relationships between consumers and brands through an innovative editorial...
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Sumo Venture
SUMO is a digital accelerator and incubator headquartered in Hong Kong with operations in the Philippines, focused...
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Bomanbridge Media
A Singapore-based media distribution agency and TV production company, Bomanbridge Media is a leading multimedia...
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Linkfluence
Linkfluence is a Social Media Intelligence company providing a cutting edge SaaS solution to MNCs to create business...
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My Social Book
My Social Book transforms user content posted on social networks into unique personalised products in under 60 seconds...
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Kacific
Kacific is a new broadband satellite operator specifically designed to deliver high speed internet to the enterprises...
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FCC
Founded over two decades ago, FCC is an iconic hospitality brand in Cambodia with two core lines of business...
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STRATEGY

WE INVEST BETWEEN US$1M AND US$15M PER COMPANY WITH A FOCUS ON MOBILITY, TECHNOLOGY, CIRCULAR ECONOMY, FOOD TECH AND AGRITECH VERTICALS. WE INVEST IN SOUTH-EAST ASIA and EUROPE BASED COMPANIES.

We invest in high growth potential innovative companies which are established in South East Asia or Europe and looking to expand their business activities, in the South-East Asian or European region.

We invest in companies we believe we can add significant value to. This defines the foundation of our strategy.

We invest in sectors we understand well.
We have experience and an extensive track record in the Mobility, Technology, Circular Economy, Food Tech and Agri Tech sectors, either as key executives (CEO, CFO, COO), strategic advisors or as private equity investors. We have extensive networks of value-add partners and experts that can be activated on demand board to support our portfolio companies’ management teams.


We are disciplined in selecting our portfolio companies because we aim to provide meaningful value to each and every one of them.
We use our in-house Investor Readiness scorecard to screen our deal-flow. This process leads to scoring each pillar according to precise criteria that allows us to assess where the company stands, the ability of the team to scale up and its willingness to introduce changes to deliver its business plan.


We partner with elite entrepreneurs.
We support talented, passionate and ambitious entrepreneurs who have a deep understanding of their business, the willingness to bring on board pro-active investors and a genuine desire to continuously do things better.

We are hands-on investors.

It is relatively easy for great entrepreneurs to find capital; we bring much more than just capital to the entrepreneurs we partner with.

Our “Investor Readiness” scorecard allows us to identify the specific areas for improvement on each  pillars and to suggest action plans through the launch and execution of a limited number of key workshops.


We then assist the top management teams with the execution of each workshop and the definition and monitoring of key and relevant OKRs. We systematically support our companies on inclusion of considerations of biodiversity, carbon footprint and social issues; these are domains in which we have significant knowledge.


We continuously help our companies to structure themselves financially and operationally as they grow by sharing our substantial expertise across financial, M&A and corporate governance best-practices.


We help in the negotiation of key contracts with new counterparties and typically activate our broad and deep network to assist in the growth acceleration and expansion of our portfolio companies.

TEAM

THIERRY DE PANAFIEU
Managing Partner

Thierry is co-founder and Managing Director of Hera Capital.
He has over 20 years of investment experience across a range of industries, having invested over €300 million in 14 investments, spanning 8 countries.

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SEBASTIEN GUILLAUD
MANAGING PARTNER

Sebastien is co-founder and Managing Director of Hera Capital.
Sebastien has accumulated 27 years of leadership experience growing, running and turning around various companies in both MNC and start-up environments across Europe, Latin America and Asia.

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YANN MARTEIL
SENIOR ADVISOR

Yann is a Senior Advisor at Hera Capital and has more than 20 years of experience as an entrepreneur, an experienced CEO and a senior executive with a demonstrated history of working in the investment banking industry and SME or Large Corporate.

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JULIAN CHEONG
Senior Advisor

Julian is a Senior Advisor at Hera Capital. He has an extensive investment banking background and was the CEO and CFO of AIM-listed Bellzone Mining plc.

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KARAN KUMAR
SENIOR ADVISOR MEA

Karan is a Senior Advisor at Hera Capital and has more than two decades of experience as an entrepreneur and investor in high-growth companies operating across diverse industries.

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DATO’ KUNAL CHAHL
SENIOR ADVISOR

Dato’ Kunal is a Senior Advisor at Hera Capital with more than 20 years of experience in international law, investment banking and asset management within the Asia-Pacific region.

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FLORENT BARRET
PARTNER

Florent is a Partner at Hera Capital. He has 11 years of working experience in Asia and Europe.

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YVONNE HSU
Accountant

Yvonne is an Accountant & Operations Executive in Hera Capital. She has over 6 years of experience in accounting.

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GLENVILLE LEE
Senior Associate

Glenville is a Senior Associate at Hera Capital. He has over 5 years of experience in venture capital, strategy, business development and strategic public-private partnership deals with MNCs.

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GINNY SIM JING YUE
ANALYST

Ginny is an Analyst at Hera Capital. She has been at Hera Capital since January 2021.

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NEWS

November 15, 2021
SALADSTOP! CLOSES SGD12M SERIES B INVESTMENT ROUND LED BY TEMASEK
SALADSTOP! CLOSES SGD12M SERIES B INVESTMENT ROUND LED BY TEMASEK
READ MORE
May 17, 2021
Gojek, Tokopedia complete merger to form GoTo
INDONESIAN tech giants Gojek and Tokopedia have completed a long-awaited merger to form GoTo Group, a company specialising in e-commerce, on-demand services and financial services.
March 3, 2021
Nutrition Technologies raises US$5m, opens insect protein factory in Malaysia
Singapore-based agrifoodtech startup Nutrition Technologies has raised US$5 million in a pre-Series B funding led by Hera Capital, with participation from existing investors Openspace Ventures and SEEDS Capital, the investment arm of Enterprise Singapore.
November 12, 2020
Alodokter Raises Series-C Extension Funding from MDI Ventures
Alodokter, Indonesia's leading telemedicine superapp, announced today that it has successfully raised funding from MDI Ventures, a corporate venture capital initiative by Telkom Indonesia.
October 16, 2019
Indonesian Healthcare Superapp Alodokter Raises USD 33M
Indonesia's leading healthcare superapp Alodokter has raised a USD 33M Series C led by Sequis Life and with participation from Philips, Heritas Capital, Hera Capital, Dayli Partners and others. Existing investors Softbank Ventures Asia and Golden Gate Ventures also participated in the round.

CONTACT

HERA CAPITAL
600 North Bridge Road,
Parkview Square, #10-01
Singapore 188778
Email:
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